IP & Fandom
At $2.78 Bn,The Live Economy has a New Champion. She wears Green and Gold.
The Matildas | By Swaroop Banerjee | March 2026. 74,397 in the stadium including me. 11.15 million on television. $2.78 billion in media value. 341% spike in online store subscribers. A jersey that sold out in five minutes. A government that pledged $200 million because a football team filled